By signing up to participate in Active Rewards, the exclusive rewards program for MC Sports, you as the Participant agree that MC Sports may accumulate (collect), retain, and reasonably use all information acquired by MC Sports as a result of your participation in the program. MC Sports may use such information for account management, customer service, and other related purposes and as permitted or required by law. By participating in the ActiveRewards program, you authorize MC Sports to use such information to send you marketing communications and special offers. You also authorize MC Sports to share this information with its business partners as it relates to administration of the rewards program or the marketing, advertising, and operations of MC Sports. MC Sports will never sell or share your information with third parties not directly associated with the operation of MC Sports or the administration of the Active Rewards program.